Learn in this article the best time to post on TikTok. TikTok has quickly become the most popular social media platform among the various options, which makes knowing the best times to maximize your efforts on this platform.
The massive followings demonstrate the platform’s popularity, and many influencers and brands show no signs of slowing. Therefore, learning how to gauge the best times to post on TikTok is critical to utilizing the platform properly to increase your digital marketing efforts.
What is TikTok?
Before you determine the best times to post on TikTok, it helps to understand what it is and how it is differentiated from other social media platforms.
It is a short-form video app that allows users to sign up for an account and then create and share videos (ranging in length between 15 seconds and 3 minutes) on just about any topic. It has millions of users around the world, each determining when to post on TikTok for greater content visibility. It is solely video-based, unlike Facebook or Twitter, which are based on written content and status updates.
When is the Best Time to Post on TikTok?
Ultimately, determining the best time to post on TikTok depends on what kind of content you are uploading and the demographics of your followers. The day of the week you are posting is also a factor.
However, as a general rule, the breakdown for the best time to post on TikTok is as such:
- Sundays: Between 7-8 a.m. or around 4 p.m.
- Mondays: Between 6-10 a.m. and at night around 10 p.m.
- Tuesday: Around 9 a.m. and later after midnight
- Wednesday: Between 7-8 a.m. and at night around 11 p.m.
- Thursday: Around 9 a.m. and later after midnight
- Friday: Around 5 a.m. and between 1-3 p.m.
- Saturday: Around 11 a.m. and in the evening around 7 p.m.
How Do I Create a Schedule for the Best Times to Post on TikTok?
When figuring out the best time to post on TikTok, start by creating a TikTok pro account (if you don’t have one). This lets you see the analytics essential to determining the best time to post on TikTok.
It would be best if you also determined where the extent of your traffic is coming from when it comes to deciding the best time to post on TikTok. For instance, if yours is an international following, you may need to adjust the times you post to cater to a different audience than you might for domestic followers.
Another thing to consider if you are trying to figure out when to post on TikTok is when your followers are most active. You can gauge this from the comment section or by determining the time of day that your posts get the most likes or shares. Video views are also a clue that you can use to determine when to post on TikTok.
Making an informed decision is essential regarding the best times to post on TikTok because it ensures that the content you produce gets views and benefits your enterprise. The best time to post on TikTok is when your followers are most likely to engage with your content. This will help you start a long-term rapport through your content that raises your brand’s visibility and helps you further your efforts with those consumers most likely to engage with you outside of the app.
Running a business can be very time-consuming, and you might forget to post at the best engagement times. In that case, if you need help with posting at the most optimal time to increase interactions with your brand, please don’t hesitate to contact us.